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Rebel Salute is one of Jamaica's (and one of the world's) largest reggae festivals, having an estimated patronage of 30,000 fans. Due to their inability to transform their foundation, an established fan-base in the tens of thousands, into an equally impressive social media and web presence, Rebel Salute was the antithesis of achievement. This necessitated an effort by LucraLux to improve their online visibility and increase traffic to their various web properties.
LucraLux was contracted to strategize and develop a customized, comprehensive online marketing solution. Our efforts resulted in achievements of stratospheric proportions as Salute’s online audience grew by a mind-boggling 1200% in a relatively short period of three months.